Barbara Jakopitsch

Natural And Real

When enjoyment is combined with responsibility, we create a world in which everyone can find life.

Hello, I am Barbara.

I believe that enjoyment and responsibility go hand in hand, in my kitchen, in my life, and in my work. My life story combines a love of animals, good food, and sustainability with new chapters that I am writing for you.

~ Was ich für dich tun kann ~

For your health

Recipes that are simple, suitable for everyday use, and full of heart. Vegan, often gluten-free, and without the feeling of having to sacrifice anything. Inspiration for your kitchen and your well-being.

For your thoughts

Meine Gedanken, Recherchen und Erfahrungen rund um Veganismus, Nachhaltigkeit, Achtsamkeit und Selbstfürsorge. Für dich zusammengefasst, zum Nachdenken, Mitfühlen und Umsetzen.

For your future

After becoming self-employed, I was looking for a company that reflected my values. I found a business with meaning and products with responsibility. Fresh and unique, just like my business was.

Why this might be exciting for you.

Perhaps you are looking for new ideas for your kitchen, inspiration for a more conscious lifestyle, or ways to combine your career and your calling. Here you will find ideas that will accompany you, enrich you, and perhaps even surprise you. Because...

“...this is your book of life. I am happy to give you inspiration, but you hold the pen.”

Veganism, the environment, and personal care are more than just trends.
Did you know...

...that a plant-based diet can offer many benefits for your health, the environment, and your well-being? Although some nutrients, such as iron and vitamin B12, are more readily available from animal sources, this does not mean that you will automatically develop a deficiency. On the contrary, you will avoid residues such as antibiotics, hormones, and other substances used in conventional animal husbandry.

...that around 75-80% of global soy production is used for animal feed? This not only has a massive impact on our environment, particularly through rainforest deforestation, but also on the people who live there. In countries such as Brazil, families are losing their homes because forests are being cleared for soy cultivation so that meat can remain cheap for us. These connections are real, but are rarely discussed publicly.

...that many cosmetic products promise care, but contain substances that can damage your skin, health, and our environment in the long term? Parabens, microplastics, synthetic fragrances, and hormone-disrupting substances are found in many conventional cosmetic products. They can trigger allergies, disrupt the endocrine system, or accumulate in the body. And have you ever thought about what's in your toothpaste?